Branding and visual identity FAQ
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Quickly find clear answers to your most common questions. We guide you simply, without unnecessary jargon, to help you move faster.
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Branding
How much does creating a brand identity cost?
Between €1,500 and €8,000, depending on complexity and the deliverables you want. A freelancer may charge less, with less strategic rigour and fewer guarantees on deadlines. A large corporate branding agency may do more, with fees that do not fit a small business's needs. At Eazyclick, our plans start at €400, with a detailed quote before any commitment. What you see in the quote is what you pay.
How long does a branding project take?
For a standard project (complete visual identity + brand guidelines), allow 3 to 5 weeks. Projects with extensive applications or a full rebrand can take 6 to 8 weeks. This includes revision rounds.
I already have a logo. Can you just update it?
Yes. We call it a brand refresh or partial rebrand. We start with what you have, identify what still works and fix what's holding your brand reputation back.
It's often faster and more affordable than branding from scratch.
Do I own the files on delivery?
Yes, completely and permanently. All source files (AI, SVG, PNG, PDF) are handed over at final delivery. Eazyclick retains no rights to your visual identity. You can use it with any other provider after delivery, without restriction.
How does Eazyclick differ from a traditional branding agency?
A traditional branding agency often means a lengthy process, a large budget and a different contact at every stage. Effective for large organisations, but excessive and often ill-suited to an SME. Eazyclick offers a collaborative approach with a multidisciplinary team (brand strategy, graphic design, copywriting, digital development), transparent pricing and ordering in 2 clicks.
