Website creation for roofers

A solid roof. Visibility you can rely on.

Roofer or roofing company: emergency enquiries arrive through your website and WhatsApp with photos, quotes are signed online and invoices go out in Peppol format. From €69/month excl. VAT.

Book a free call See our plans

From €69/month
Support from start to finish

Does a construction business really need a website?

In the United States, 83% of construction customers search for a provider online before contacting them (Construction Executive Magazine, 2023). In Belgium? There are 3 main reasons:

Get more visibility

A well-designed website helps you get found online and receive more quote requests, especially for private or public projects beyond your professional network.

Be visible on Google when people search for your services
Appear at the right moment, when a customer has a real need.
Attract customers beyond word of mouth
Reach people who do not know you yet.
Generate quote requests around the clock
A website that works for you, even when you are on site.

The goal: make it easy for the right customers to find you at the right time.

Build your credibility

As scams become more common, more homeowners struggle to trust even a reliable contractor. You need to showcase your work, explain your expertise and share trustworthy reviews.

Showcase real completed projects
Show what you can do, instead of just talking about it.
Reassure visitors with authentic customer reviews
Real feedback to clear up doubts quickly.
Show how you work and why you can be trusted
Explain your process simply, from start to finish.

The goal: inspire trust from the very first website visit.

Stand out from the competition

We see your competitors every day, and many construction businesses have an ageing, poorly structured website or none at all. The bar is not that high, giving you an opportunity to stand out.

Have a modern, clear website alongside dated competitors
Make an immediately more professional first impression.
Highlight your identity and unique expertise
Show what makes you different, beyond being “just another landscaper”.
Turn your image into a competitive advantage
Make your website a real decision-making tool for future customers.

The goal: be chosen because you come across as clearer, more professional and more up to date.

What should a roofer's website include?

Your services (repairs, roof renovation, insulation, zinc work, moss removal), your coverage area, before / after roof photos, your insurance and an immediate way to get in touch for emergencies: a clickable phone number and WhatsApp. In roofing, a customer in a hurry calls the first person who answers.

Emergency or project: two routes

A leak needs a different approach from a renovation. Your website offers two routes: “emergency” (call or WhatsApp, leak photos) and “project” (quote form with surface area, roof type and photos). With WhatsApp messaging, photos are filed on the customer's record; with Quotes & invoices, quotes are signed online and invoices go out in Peppol format for business customers such as property managers. Find out what the requirement means for you in our guide to Peppol in Belgium.

What to display in Belgium

Checked in September 2026. Ten-year liability insurance is mandatory for work affecting a home's stability where an architect's involvement is required (law of 31 May 2017); renovating the roof of a home more than 10 years old may qualify for 6% VAT (Wikifin, FSMA). These are two things your customers look for: spell them out.

What roofing grants are available in 2026?

Does roof insulation or renovation still qualify for a grant? In 2026, it depends on the region: grants are suspended in Brussels (Renolution); in Wallonia, the temporary grant scheme ends on 30/09/2026 and the Region supports renovation through loans from 1 October 2026; in Flanders, Mijn VerbouwPremie remains available. Display this guidance on your website, with official sources.

Brussels: Renolution grants suspended. “These grants are currently suspended,” states Brussels Environment, which notes that no government decision yet provides for a new form of support (Brussels Environment, page dated 14/09/2026). Do not promise a grant to a Brussels customer.
Wallonia: temporary grants end, loans from 1 October 2026. The temporary energy renovation grant scheme, in place since 14/02/2025, ends on 30/09/2026 (wallonie.be, 25/09/2026). From 1 October 2026, the Region supports energy renovation through loans: Rénopack (zero interest and a reduction in the amount to repay, households in categories C1 to C3) and Rénoprêt (category C4, landlords, jointly owned properties), up to €75,000 for a single-family house. They cover homes with a PEB energy rating of G or F improved to at least D, or E improved to at least C (wallonie.be, updated 25/09/2026).
Flanders: Mijn VerbouwPremie. Individuals and businesses apply online, in Dutch, for roofs, walls, floors, window frames, electrics and plumbing or a heat pump. For several types of work, the contractor carrying it out completes and signs a certificate attached to the application (vlaanderen.be).

A dated “Grants and support” page on your website reassures customers and saves you calls: link to official pages rather than advertising an amount. Checked in September 2026.

They trusted us with their website

All our success stories

Trustpilot

Eazyclick is a company you can trust. They built our website with exactly the vision, design and usability we had in mind! The price was agreed and honoured, and communication was smooth and very pleasant from start to finish. The most amazing thing is that we're in the south of France and they're in Belgium, and everything was perfect without ever meeting! So wherever you are, you can trust them.

Diane Hugues Founder of Archi Mentoria

Read their story →

Trustpilot

Very happy with my website built with Eazyclick. The team understood my needs perfectly and created a professional, attractive website that is easy to manage, while staying within my budget. Responsive, personal and efficient service. I highly recommend them to all sole traders!

Dennis Mutton Manager, MAKET

Read their story →

Trustpilot

An effective, attentive collaboration, with regular, precise follow-up on our requests! Extremely happy with their work creating our website! (translated from French)

FS Aquatic

Read their story →

Trustpilot

We asked Eazyclick by Caracal to create a new website for our business. Very satisfied with their work and the support throughout the project. First, they immediately proposed a design that reflected our ideas and matched the image we wanted for our company. The website is also very easy to use and intuitive. We really appreciated how responsive and available they were when we had questions. An agency we'd recommend! (translated from French)

Vincent Cordonnier Architect, VMAR Architectes

Read their story →

Google

We worked with Eazy Click to update our website, which was no longer suited to the other platforms connected to it. We thank the Eazy Click team for their efficiency.

Marc Boutefeu Immo Références

Read their story →

All our success stories

Your roofing solution

An enquiry arrives on your website, the quote goes out the same day and your customer signs it online. Once the job is done, the Peppol invoice goes out from the same tool.

Customer relationships

WhatsApp messaging

WhatsApp, shared by your team, linked to customer records.

Roofing emergencies arrive on WhatsApp with photos, filed on the customer's record.

Discover

Management & finance

Quotes & invoices

Quote accurately. Get it signed online. Get paid.

A roofing quote signed online, followed by an invoice in Peppol format.

Discover

Visibility & acquisition

Reviews & testimonials

Your best reviews, showcased on your website.

Your Google reviews highlighted to reassure customers before the first visit.

Discover

View all modules

6 essentials for a successful roofing website

Why choose between speed, quality and price? With Eazyclick, you do not have to compromise

01/06

Project gallery

A gallery of roofing projects that proves your hands-on expertise

Showcase your roofing work: renovations, repairs and insulation. Clear photos build your credibility.

02/06

Services overview

Clear roofing services to improve your visibility on Google

Detail your services: roof repairs, zinc work, insulation and maintenance. Clear content helps Google rank your website better.

03/06

Your team and experience

An experienced roofing team to reassure future customers

Highlight your skills, years of experience and certifications to inspire trust and strengthen your SEO rankings.

04/06

Customer testimonials

Roofing customer reviews to build your online reputation

Customer reviews of your roofing work improve your credibility and strongly influence future local customers' decisions.

05/06

Quick contact form

Simple contact options to generate roofing quote requests

Make roofing quote requests easy with a clear form, visible phone number and quick replies to increase local conversions

06/06

Blog and news

A roofing blog to improve your SEO and attract more customers

Publish roofing tips, projects and news. Regular content improves your search rankings and generates more local visibility.

How do you create a website for your roofing business?

Why choose between speed, quality and price? With Eazyclick, you don't have to compromise.

Options

Option 1

Freelancer or agency

Option 2

Best solution

Budget

3 000 € - 15 000 €

€0 to €1,000/year (excluding time spent)

From €69/month

Time commitment

Limited, but project management required

At least 30h if starting from scratch

Support from start to finish

Design customisation

Excellent, especially with a creative agency

Moderate: limited without code or paid extensions

Excellent, bespoke from GlowUp onwards

Skills required

None, but you need to choose your provider carefully

Design, structure, SEO, CMS, and still some technical knowledge

None: a project manager guides you

Managing your customers and invoices

Find tools elsewhere, then connect them

Paid extensions, one for each need

Built in: your CRM and your optional modules

After launch

Maintenance billed separately

You're on your own

Your project manager, every month

Best solution

Budget

From €69/month

Time commitment

Support from start to finish

Design customisation

Excellent, bespoke from GlowUp onwards

Skills required

None: a project manager guides you

Managing your customers and invoices

Built in: your CRM and your optional modules

After launch

Your project manager, every month

Option 1

Freelancer or agency

Budget

3 000 € - 15 000 €

Time commitment

Limited, but project management required

Design customisation

Excellent, especially with a creative agency

Skills required

None, but you need to choose your provider carefully

Managing your customers and invoices

Find tools elsewhere, then connect them

After launch

Maintenance billed separately

Option 2

Budget

€0 to €1,000/year (excluding time spent)

Time commitment

At least 30h if starting from scratch

Design customisation

Moderate: limited without code or paid extensions

Skills required

Design, structure, SEO, CMS, and still some technical knowledge

Managing your customers and invoices

Paid extensions, one for each need

After launch

You're on your own

Technical essentials for the construction sector

The Eazyclick ecosystem, your central platform

No more juggling Wix, WordPress and ten subscriptions. The Eazyclick ecosystem brings everything you need to update your website, find your enquiries and track results together in one place.

AI panels at your fingertips: no barriers between you and your content.

Simple editing
update your website, Google profile and social media from one dashboard, with no technical skills needed.
Built-in CRM
leads, forms and quotes filed on the same customer record, making them easy to sort and follow up.
Protection from hacking
your website is protected from the outset by our infrastructure and cybersecurity expertise, built since 2012.
Long-term visibility
your website, Google Business profile and social media centralised for better results on Google and ChatGPT over time.

High-performing design

A slow website or one poorly optimised for mobile loses visitors in 3 seconds.

Google confirms it, and so do your visitors. Your website needs to:

Loading time
load quickly (ideally in under 2 seconds)
Responsive
be perfectly readable on smartphones, tablets and computers
Speed standard
Meet speed, stability and interactivity standards, with a PageSpeed Insights score of at least 80.

A rock-solid strategy

A roofer's website must reassure visitors, prove your expertise and turn emergencies into quick enquiries.

SEO
Be visible on Google and ChatGPT for searches such as “roofer roof leak Brussels”.
Advertising and social media
A Facebook bio link, Google Ads or local content can generate urgent enquiries.
External platforms
Google Business and local directories are essential for capturing nearby, immediate searches.

Clear plans. No surprises.

Choose the pack that matches your goals. Not an imaginary budget.

KickStarter

Get seen

€ 69/month

One-off set-up cost € 249

Get started. Properly.

Your essential online presence, professional from day one.

What's included

An optimised, responsive template adapted to your colours and logo
A clear, impactful one-page format
Technical SEO included (speed, structure, performance)
Performance tracking in your Eazyclick dashboard
Mini-CRM: every website enquiry arrives in a customer record
A project manager for launch, then email support

Start now

GlowUp

Generate opportunities

€ 149/month

One-off set-up cost € 699

Most recommended

Take it to the next level.

A professional presence and visibility that works for you.

What's included

Everything in KickStarter, plus a fully bespoke website
Up to 6 pages tailored to your business
Advanced SEO, technical + editorial
1 SEO article per month, written with AI and reviewed by our team
Greater visibility on Google and AI search engines
Complete CRM (deal tracking and follow-ups) and Analytics Pro included
A dedicated project manager, 3 hours per month

Start now

Booster

Scale intelligently

€ 299/month

One-off set-up cost € 1,490

A 360° digital presence.

Strategy, content, visibility, branding. Everything is there. Everything works together.

What's included

Everything in GlowUp, with a fully bespoke website of up to 15 pages
Premium SEO strategy with dedicated monthly support
SEO Boost: 2 content pieces per month, written with AI and reviewed by our team
Essential brand guidelines
Managed multi-channel approach
2 business modules of your choice (such as Quotes & invoices) and Analytics Pro included
A dedicated project manager, 6 h/month

Start now

Add the modules your business needs individually, each at its own price: from €19/month per module with a 24-month commitment. Prices excl. VAT.

Need a bespoke plan?

Questions? We have answers.

View all FAQs

How much does a roofer's website cost?

A one-page website starts at €69/month excl. VAT over 24 months at Eazyclick (KickStarter), and a bespoke website with the full CRM at €149/month (GlowUp). The Quotes & invoices module starts at €35/month over 24 months (€44 over 12 months), plus a one-off €190 setup fee; WhatsApp messaging costs €290 then €59/month. Your project manager gives you an exact price.

How can I manage urgent enquiries from my website?

Your website highlights a call button and a WhatsApp button. With the WhatsApp messaging module, the message and leak photos arrive in a shared team inbox and are filed on the customer record: whoever is available replies.

Can I send invoices to property managing agents through Peppol?

Yes. A property managing agent is a business: since 1 January 2026, your invoice must reach them in a structured electronic format. The Quotes & invoices module sends your invoices in Peppol format, from the same tool as your quotes.

Can my website appear in searches in my area?

Yes, with a page for each service and coverage area, a complete Google Business profile and regular reviews. Our SEO team prepares this structure with you, and SEO Boost publishes content every month, from €99/month.

What makes Eazyclick a new-generation digital agency rather than a traditional agency or freelancer?

We originally grew out of Caracal, an agency working with larger organisations.

Since 2012, we often met small businesses we simply could not serve with the best return on investment: too much bespoke work and time for a budget that could not stretch that far.

Eazyclick answers that problem: a product designed 100% for small businesses.

Website, SEO, branding and digital strategy: our services come together in one place. To go further, we also develop our own modules, such as booking, quote creation and invoicing, connected directly to your website.

One team manages everything, with package prices you know from the start. That is a new-generation agency.

How much does a digital agency cost today, and how does your pricing work?

Most agencies say "it depends", then leave you waiting three weeks for a vague quote.

At Eazyclick, we've built precise processes since 2012 to offer clear prices without guesswork. That's why we publish them directly on our website, starting on the homepage.

Choose the pack that matches your goals and know what you're paying and what you're getting before the first call.

Three packs, KickStarter, GlowUp and Booster, plus optional modules from €19/month with a 24-month commitment.

And e-commerce? It can be included in a GlowUp or Booster plan, depending on your project and goals.