Wix, WordPress, Shopify or a web agency: how to build your site?

Wix, WordPress and Shopify sell a tool; a web agency sells a bespoke site and service. Design, SEO, modules and fees compared as of 01/10/2026.

Oct 1, 2026 3 min read

Published by the Eazyclick team. Prices recorded on 1 October 2026 from the official Shopify and WordPress.com pages; Wix displays prices according to the visitor's country.

Wix, WordPress and Shopify sell a tool for building a website. A web agency like Eazyclick sells a finished, bespoke website and the service around it. Comparing a Wix subscription with an Eazyclick website price is like comparing a flat-pack kitchen with an installed one. What really matters: the quality of the website, what it brings you through Google, the features you need and who handles it.

At a glance

With Wix, WordPress or Shopify, you are the builder. The advertised price excludes your time, design and SEO.
A template is still a template. Your competitors use the same ones. A bespoke website is designed for your business and customers.
Advanced features pile up. Bookings, CRM, invoices: on these platforms, they often rely on third-party apps, each with its own subscription.
Shopify takes a commission on every payment. Eazyclick takes none.
At Eazyclick, a project manager designs, launches and develops your website, and connects it to your management tools.

The website itself

Prices recorded on 01/10/2026, excl. VAT	Wix	WordPress.com	Shopify	Eazyclick
Starting price	free plan with Wix ads, paid plans vary by country	€0, then €4 to €45/month billed annually	Basic €24/month billed annually	KickStarter €69/month over 24 months + €249, or GlowUp €149/month + €699 for a bespoke website
Design	template to adapt yourself	theme to choose and adapt	theme to choose and adapt	created by our designers, bespoke from GlowUp
Copy	write it yourself	write it yourself	write it yourself	written for Google and AI search engines, 1 SEO article per month from GlowUp
SEO	tools provided, work still to do	plugins to install and configure	tools provided, work still to do	technical SEO included, advanced SEO from GlowUp
Updates and security	Wix	you, except on managed plans	Shopify	incluses
Who handles it	vous	you or a provider	you or a provider	your project manager

Sources: WordPress.com, Shopify Belgium and Wix, consulted on 01/10/2026.

Features, module by module

Need	Wix, WordPress, Shopify	Eazyclick
Receive and track enquiries	form, then an external CRM to connect	every enquiry arrives in your CRM
quotes and invoicesPeppol	external tool	Quotes & invoices, €35/month
Appointment booking	app or plugin to add	Bookings & appointments, €49/month, without commission
Online shop	Shopify: 2 % + €0,25 per card payment on Basic, plus 2 % outside Shopify Payments	Full e-commerce, €79/month, 0 % sales commission
In-store POS	hardware and app to add	Point of sale, stock shared with the shop

On a platform, every feature is another tool, with separate logins, subscription and data. At Eazyclick, modules connect to the same website and customer database, and your project manager sets them up.

The cost nobody shows: your time

Choosing a template, writing copy, preparing photos, configuring SEO, connecting a booking tool, updating plugins: a DIY website costs you evenings. And a website built without a method rarely appears on Google, making it an expense rather than an investment.

At Eazyclick, more than 200 businesses have entrusted us with their websites since 2012. You approve, we build. Full pricing details are in our guide to website prices in Belgium.

When should you do it yourself?

Wix if you want an online business card with no budget, and Google is not a source of customers for you.
WordPress if someone on your team knows it well and handles maintenance.
Shopify if you are a pure e-commerce business with a large catalogue and international sales.
Eazyclick as soon as your website needs to bring in customers, you lack the time to build it and you want to connect your quotes, bookings or POS.

Frequently asked questions

Wix or WordPress: which is better for SEO?

The platform matters less than the work done on the website: useful copy, clear structure, speed and links. You do that work yourself on Wix or WordPress; we do it for you.

Can you move from Wix or WordPress to Eazyclick?

Yes: we transfer your content and redirect your old URLs to preserve your SEO. Your project manager explains what can be transferred during the initial call.