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WhatsApp messaging module

WhatsApp Business shared by your team and linked to customer records

Reply to customers on WhatsApp, as a team

The channel your customers actually open, right from your dashboard. Every conversation is saved to the customer record.

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Trustpilot 4.6/5 — Google 5.0/5

Your customers already message you on WhatsApp: give them a professional channel, shared by your team and linked to their records.
Ideal for fast replies

Your customers message. Who replies?

Your WhatsApp conversations arrive in a shared inbox: the team replies, assigns and tracks their status. Every exchange joins the customer record, and confirmations go out using approved message templates, even outside the reply window.

  • One inbox shared by your whole team

  • Assignment, status and history for every thread

  • Confirmations and reminders using approved message templates

98 %

of WhatsApp messages opened

5 min

response time

A professional, shared channel linked to the customer record

Right now, customers message your personal number: only you can reply, there is no shared history, and nothing connects to the customer record. When you go on holiday, everything stops.

With WhatsApp messaging, conversations arrive in a shared inbox on your dashboard. The whole team can reply, assign and track their status, and every exchange joins the customer record.

The result: an average response time of 5 minutes, messages opened in 98% of cases, and +30% more conversations linked to a customer record, without ever losing the thread.

Who is WhatsApp messaging for?

  • Retailers
  • Service providers
  • Self-employed professionals
  • Teams with multiple people replying
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What WhatsApp Business does for your team in practice
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A shared WhatsApp inbox

All your WhatsApp conversations on one screen, accessible to your whole team. Reply with text or photos, assign the thread to the right person and track its status: open, pending or resolved.

  • One screen
    All your WhatsApp conversations in one place, including unread messages
  • Text or photos
    Open a thread and reply with text or photos
  • Clear assignment
    Every conversation goes to the right person, with no duplicate replies
  • Thread status
    Track every exchange by status: open, pending or resolved

Every conversation in the customer record

As soon as a customer messages you, the conversation creates or updates their record, matched by their number. Reply with their orders, appointments and previous exchanges in view. A direct link opens the full record.

  • Number recognition
    The phone number links the conversation to the right customer record
  • Context at a glance
    Orders, appointments and previous exchanges appear while you reply
  • Direct link
    A link opens the contact's full record from the conversation
  • One database
    Your messaging and customer records work as one, without entering data twice

Confirmations and reminders with message templates

Appointment reminders, order-ready notifications, post-purchase follow-ups: your approved messages go out at the right time, even outside the usual reply window. Your customer sees the information straight away. A message allowance is included.

  • Approved templates
    Appointment reminders, order-ready notifications and post-purchase follow-ups are covered
  • Outside the reply window
    These approved templates can be sent even outside the usual reply window
  • Actually read
    A WhatsApp message is opened in almost every case, unlike email
  • Allowance included
    A message allowance is included, with support from your project manager

Our customers reply faster and get read. The numbers prove it.

No empty promises. Measured results, project after project.

98 % of WhatsApp messages are opened, compared with 20% of emails

The team supported us far beyond the graphic design: they helped us make the right strategic choices to build a clear, elegant identity consistent with our positioning. (translated from French)

Adrien Di Giacomo

Adrien Di Giacomo

Trustpilot
5 min average response time observed after activation

We entrusted our website design to Eazyclick. The quality of their work surprised us, and they stayed by our side at every stage. From the start, they proposed a design matching our expectations and the image we wanted to convey. As well as being clear and pleasant to browse, the website is easy to manage. We also appreciated their quick replies and availability when we had questions. A great experience!

Martin

Trustpilot
+30 % in conversations linked to a customer record

We asked Eazyclick by Caracal to create a new website for our business. Very satisfied with their work and the support throughout the project. First, they immediately proposed a design that reflected our ideas and matched the image we wanted for our company. The website is also very easy to use and intuitive. We really appreciated how responsive and available they were when we had questions. An agency we'd recommend! (translated from French)

Vincent Cordonnier

Vincent Cordonnier

Trustpilot

WhatsApp Business connected in 3 steps

Three steps. No mental load. A module that works for you, not the other way round.

View all modules
Step 01

We connect your business WhatsApp

Your project manager helps you connect your WhatsApp Business account to your dashboard. This is the most technical step: we guide it with you, including the supporting documents, with no extra subscription for you to manage.

Step 02

Your team receives the conversations

Once connected, customer messages appear in your shared inbox. Each team member assigns conversations to themselves, replies and changes the status. Every exchange automatically joins the customer record in your CRM, with no duplicate data entry.

Step 03

You automate useful reminders

Prepare your message templates (confirmations, reminders, order-ready notifications) and send them at the right time. Your customers receive the information on the channel they actually open, and you save valuable time on follow-ups.

Modules that take WhatsApp further

Every module you activate strengthens the others

Customer relationships

CRM Pro

Your leads organised, tracked and followed up.

Every WhatsApp conversation feeds the customer record and your pipeline: follow prospects from their first message to the sale.

Discover
Customer relationships

Support & tickets

No customer request goes unanswered.

A WhatsApp enquiry that needs proper follow-up becomes a tracked ticket, with a status and response time.

Discover
Commerce & payments

Bookings & appointments

Customers book while you work.

Confirm appointments and send reminders through WhatsApp: your customers read them straight away and forget far less often.

Discover
Explore all modules

WhatsApp messaging: connected to your tools

  • WhatsApp Business API (Meta)

    A dedicated business number, connected through Meta's official API.

  • CRM Pro

    Every conversation joins the customer record.

  • Bookings & appointments

    Appointment confirmations and reminders sent through WhatsApp.

  • Quotes & invoices

    A PDF quote sent from the conversation.

WhatsApp messaging or l'app WhatsApp Business: the differences

Criterion WhatsApp messaging l'app WhatsApp Business
Price €290 setup, then €59/month excl. VAT (€49 on a 24-month plan) Free app
Multiple people The whole team in a shared inbox, with every conversation assigned One main phone and up to 4 linked devices, without assignment
Customer record Every conversation linked to the CRM record Phone contacts and labels
Automated messages Confirmations and reminders using Meta-approved templates Greeting and away messages
Message costs Free replies within the 24 h window; certain templates charged per message by Meta since 1 July 2025 Free messages

Prices and terms read on September 27, 2026 on the vendors' websites, subject to change.

How much does WhatsApp Business for teams cost?

The WhatsApp messaging module costs 290 € excl. VAT to set up, then 59 € excl. VAT per month on a 12-month commitment, or 49 € excl. VAT per month over 24 months. It can also be one of Booster's modules of choice. What the price includes is listed below.

One of Booster's modules of choice, or à la carte

Setup
€ 290 one-off, excl. VAT
12-month commitment
€ 59 /month excl. VAT
24-month commitment
€ 49 /month excl. VAT

In a bundle: setup at half price (145 €) when the module is taken when signing a pack on 24 months, and −10% on the modules' subscription from 2, −20% from 3.

What's included

  • Connection to the WhatsApp Business API, managed by your project manager
  • An inbox shared by the whole team, with assigned conversations
  • Every conversation linked to the customer record
  • Message templates approved by Meta
  • An allowance of confirmation messages

An allowance of confirmation messages is included. Beyond that, Meta charges per message for certain templates (marketing, utility messages sent outside the 24 h window, authentication); replies to a customer who messaged you within 24 h are free.

Which trades is the WhatsApp messaging module built for?

WhatsApp messaging is not built for a single trade. Each page below presents a business that features this module: what its website does, the other modules useful to that trade and the pack prices. Open the one that matches your business to see the module in context.

Clear plans. No surprises.

Choose the pack that matches your goals. Not an imaginary budget.

KickStarter

Get seen

€ 69/month

One-off set-up cost € 249

Get started. Properly.

Your essential online presence, professional from day one.

What's included

  • An optimised, responsive template adapted to your colours and logo
  • A clear, impactful one-page format
  • Technical SEO included (speed, structure, performance)
  • Performance tracking in your Eazyclick dashboard
  • Mini-CRM: every website enquiry arrives in a customer record
  • A project manager for launch, then email support
Start now

GlowUp

Generate opportunities

€ 149/month

One-off set-up cost € 699

Most recommended

Take it to the next level.

A professional presence and visibility that works for you.

What's included

  • Everything in KickStarter, plus a fully bespoke website
  • Up to 6 pages tailored to your business
  • Advanced SEO, technical + editorial
  • 1 SEO article per month, written with AI and reviewed by our team
  • Greater visibility on Google and AI search engines
  • Complete CRM (deal tracking and follow-ups) and Analytics Pro included
  • A dedicated project manager, 3 hours per month
Start now

Booster

Scale intelligently

€ 299/month

One-off set-up cost € 1,490

A 360° digital presence.

Strategy, content, visibility, branding. Everything is there. Everything works together.

What's included

  • Everything in GlowUp, with a fully bespoke website of up to 15 pages
  • Premium SEO strategy with dedicated monthly support
  • SEO Boost: 2 content pieces per month, written with AI and reviewed by our team
  • Essential brand guidelines
  • Managed multi-channel approach
  • 2 business modules of your choice (such as Quotes & invoices) and Analytics Pro included
  • A dedicated project manager, 6 h/month
Start now

Add the modules your business needs individually, each at its own price: from €19/month per module with a 24-month commitment. Prices excl. VAT.

Need a bespoke plan?

Further reading

Guides
Integrations

Questions? We have answers.

 View all FAQs

How much does the WhatsApp Business API cost?

Since 1 July 2025, Meta charges per API message: marketing templates, utility templates outside the service window and authentication codes are charged at the recipient country's rate. Replying within 24 hours to a customer who has messaged you is free. The module costs €290, then €59/month excl. VAT. Details in our WhatsApp Business guide.

What's the difference between WhatsApp and WhatsApp Business?

WhatsApp is the personal app. WhatsApp Business, also free, adds a business profile, catalogue, labels and away messages, but remains tied to a phone and a few devices. The WhatsApp Business API used by this module lets several people reply from a browser and links each conversation to the customer record.

Is WhatsApp Business free?

The WhatsApp Business app is free. The API is usage-based: Meta charges for certain template messages, and software connects it to your tools. With this module, the API connection, shared team inbox and CRM link cost €290 setup, then €59/month excl. VAT.

How much does WhatsApp messaging cost?

Setup costs €290, then €59/month over 12 months or €49/month over 24 months. It covers connecting WhatsApp Business, the most delicate step, which your project manager handles with you. A quota of confirmation messages is included, and pricing is per website, with support included.

Is this module included in a plan?

You can add it to any plan, and with Booster it can be one of your 2 included business modules. As a reminder, KickStarter includes a mini CRM, GlowUp the full CRM and Analytics Pro, and Booster everything in GlowUp plus SEO Boost. Your project manager helps you choose the modules your business really needs.

Do I already need an Eazyclick website or pack?

No. The WhatsApp messaging module also works without an Eazyclick website, in a workspace set up by your project manager. With an Eazyclick website, your site's WhatsApp button, already included in your pack, feeds the shared inbox directly. Not a customer yet? We put your plan together during an initial call.

Can I keep my number and conversations?

You use a dedicated business number, separate from your personal number, to stop mixing professional and private conversations; your project manager guides you through this choice. New conversations arrive in the shared inbox and join the customer record, while your personal number's history stays on your phone.

Is it complicated to set up?

Connecting WhatsApp Business involves a few official steps, including business verification that can take a few days. That is precisely why your project manager handles it with you: you provide the documents, we manage the rest. While awaiting full approval, you can already receive and read incoming messages.

Can several team members reply?

Yes, that's the point of a shared inbox. Several members reply from the same screen, assign conversations to themselves and see who's handling what. Nobody replies twice to the same person, and service continues when someone is away. Pricing is per website, with no extra charge per person.

Can I send automatic messages such as reminders?

Send approved template messages: appointment confirmations, “order ready” updates and post-purchase follow-ups. They go out at the right time, even outside the conversation window. There is no bot or automatically generated reply on your behalf: your conversations stay human. A message allowance is included in the subscription.

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